Alsys International | Product Commercial

Cinematic commercial promoting Alsys International's robot.

Photography was also taken within the brief and a content video on the robot's benefits and operation was produced.

Multiple videos within a single assignment

"For our new robot, we would like to make a cool commercial, but we also need an explanation video. Is that possible?"

At Alsys International, they were looking for a way to use video to promote their new laboratory automation robot. Besides a video about the benefits and how the robot works, they also needed a sleek commercial that would grab attention and that Alsys could deploy on its website and social media. An "Auto commercial feel", but related to the robot.

In one day, QuickWorks managed to shoot the commercial. The robot was placed in a separate, darkened room and specially lit with the help of a lighting man. Two cameramen then worked smartly to get as many cool shots of the robot as possible. Voice over and music complete the commercial. An explainer video was also included within the brief, in which an actor introduces the robot to customers. Together with the photography provided by QuickWorks, Alsys International received a nice package of content that could be used to sell the lab automation robot.